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RUSSIA Life Insurance Company Website

28 march 2011

 http://www.insros.ru

RUSSIA Choosing Life

Life insurance is the main business line of RUSSIA company, founded over 100 years ago to continue its history today. This new website is a part of our Studio’s global project on Life Insurance Company rebranding. However, the website is still the principal communication tool for the brand and its target audience. It’s designed to provide the customers (natural persons and organizations) with extensive and yet comprehensible information on the advantages of the company and its insurance programs, serving as a stimulus for a client to get in contact with the brand.

 
 
  RUSSIA Life Insurance Company Website  
 
 
 
 

Crystal-Clear Emotions

To get the necessary quality response from the audience, the website has a special system of persuasion and data acquiring. The brand concept of many-sidedness successively unfolds anyone’s life integral parts with regards to insurance.

Life Program

The product presentation uses a marketing algorithm of ‘interest-desire-action’: as customers learn about features and advantages of a certain insurance program, they can immediately order a call-back from manager. To make it visually compelling, each of the company’s wide product range is marked with its own icon.

 
 
  RUSSIA Life Insurance Company Website  
 
 
 
 

Income Protection

Income protection insurance for the Insured party and his/her family within the Insurance contract period.

Feel Secure

Protection against accidents and diseases, including considerable medical expenses compensation, such as trauma treatment or surgery.

Dangerous
Diseases

Providing the Insured party with medical expenses compensation related to disease treatment or surgery.

Temporary Pension

Temporary pension allows one to get additional income during a certain time period that one specifies individually, 10 or 15 years, for instance. If one dies before this term expires, the pension will be received by one’s heirs or a person stated as a beneficiary in the Insurance policy.

Graduate

Guaranteed targeted funds accumulation for University tuition payment for your child (by a fixed term, prospective student being the Insurance policy beneficiary), with life and health protection of the parent (as the Insured party) during the Insurance period.

VIP

Transforming insurance policy for funds accumulation for a fixed term and income protection of the Insured party and his/her family within the Insurance contract period.

Broad Picture

When the question is life insurance, the level of credibility to the insurer comes to the fore. Any client of RUSSIA Life Insurance Company can get all the necessary information on the company itself, evaluate its geography, track its growth dynamics, as well as learn of the latest news of the Russian insurance market.

 
 
  RUSSIA Life Insurance Company Website  
 
 
 
 
 

Working in RUSSIA

For those, who would like to work as an agent in the national leading insurance company, the website offers detailed information on the prospect career opportunities.

 
 
  RUSSIA Life Insurance Company Website  
 
 
 
 
 
 
  RUSSIA Life Insurance Company Website  
 
 
 
Price category:
from 800 000 rub.
See other projects for this client:
Branding, Logos, Corporate Styles
 
Project
participants:
Creative Director Yakushev Eugene

Art-director Antuhov Taras
Designers Bykov Dmitry
Biktimirov Denis

Technical design Matiushyna Alina
Kozlova Olga
Copywriter Dementev Dmitriy

HTML-Coder Sobolev Ivan
Flash Engineer Makarenko Eugene
Senchurin Nikolay
Programming, content-management
and site support is provided
customer independently.