RUSSIA Life Insurance Company Website28 march 2011 |
Life insurance is the main business line of RUSSIA company, founded over 100 years ago to continue its history today. This new website is a part of our Studio’s global project on Life Insurance Company rebranding. However, the website is still the principal communication tool for the brand and its target audience. It’s designed to provide the customers (natural persons and organizations) with extensive and yet comprehensible information on the advantages of the company and its insurance programs, serving as a stimulus for a client to get in contact with the brand.
To get the necessary quality response from the audience, the website has a special system of persuasion and data acquiring. The brand concept of many-sidedness successively unfolds anyone’s life integral parts with regards to insurance.
The product presentation uses a marketing algorithm of ‘interest-desire-action’: as customers learn about features and advantages of a certain insurance program, they can immediately order a call-back from manager. To make it visually compelling, each of the company’s wide product range is marked with its own icon.
When the question is life insurance, the level of credibility to the insurer comes to the fore. Any client of RUSSIA Life Insurance Company can get all the necessary information on the company itself, evaluate its geography, track its growth dynamics, as well as learn of the latest news of the Russian insurance market.
For those, who would like to work as an agent in the national leading insurance company, the website offers detailed information on the prospect career opportunities.
Price category: |
from 800 000 rub. |
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Branding, Logos, Corporate Styles
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