E.NEXT Electrical Products Packaging

E.NEXT.UKRAINE Electric Company is a manufacturer of modern and safe electrical products of European quality. The company successfully sells both professional electric equipment and products for everyday use.

The structural analysis of consumer market has revealed the necessity of marketing identification of the company’s two business lines. Thus, we’ve decided to divide the company’s product range into two lines — professional and consumer. This decision resulted among other things in the packaging concept developed with a focus on specialized or mass target audience.

Energy-saving Lamps